SEO News and Updates Archive

Simple Ways Your Website Is Driving Customers Away

As many of us know, websites are often the first place customers look when making a purchase. But, it is no good having a website only for it to the site there and gather dust. Your website should be considered an ongoing project that changes and develops as your business grows. If you fail to […]

Law Firms Should Focus On Local SEO For New Clients

Search engine optimization (SEO) is one of the primary drivers of traffic and local clients for law firms, but it’s not always straightforward how to go about it the right way. After all, legal is a highly competitive niche, and there are a lot of hoops lawyers have to jump through in regard to marketing […]

What Happens on the Internet Every Minute in 2021?

How much has your online activity changed over the last two years? If you’re like most people, you’re spending more time in social apps as you look to stay connected, you’re spending more money via eCommerce, stemming from store closures and restrictions, and you’re logging in to work from home, leading to new habitual behaviours. […]

How To Cope With Social Media Going Down

Last week (4th October 2021), the Facebook group of social media apps went down. And the collective internet came together to mock Facebook, Whatsapp and Instagram. This gave Twitter a short-lived surge in popularity and a lot of entertaining memes (I’ve included some below). It also gave many businesses a shock. For many businesses, the […]

7 reasons why SEO is important for your business

For SME’s, SEO is an integral part of building a successful business. Despite this, many companies neglect this low cost, high reward business strategy. A Search Engine Optimisation (SEO) strategy is a powerful tool for any business which doesn’t have to kill your marketing budget. We have come up with 7 reasons why SEO needs […]

UK Government Plans To Make Fake Reviews Illegal

A plan to crack down on online rip-offs including making it illegal for people to write or host fake reviews has been outlined by the government. The proposal would see bigger fines for firms that trick consumers into spending more than they want to online. Businesses offering subscriptions would also be required to make clear […]

eCommerce, Social Video and Brand Purpose: the 2021 Marketing trends so far

E-commerce and social commerce E-commerce has been spurred forward five years from its pre-Covid trajectory according to some estimates and social commerce is booming as well as locked down populations turn from the high street to their mobile screens. Grocery shopping and FMCG, in particular, has been boosted in a previously sluggish market – now […]

2021 Update: Is Your Website Speed Quick Enough for Google?

Website speed has always been a key part of the way that Chrome differentiates itself from other search engines. Since 2019 this has been even more important. With Google rewarding fast loading websites in a way that had not been done before. By displaying a badge on slow loading websites, Chrome planned on clearly indicating […]

SEO for Law Firms: Get More Local Clients

Establish your law firm’s local presence, improve online visibility, and attract more local clients with local SEO. Search engine optimisation (SEO) is one of the leading marketing strategies for law firms because prospective clients will routinely use search engines like Google to find solicitors in their area. A simple search for “best family lawyer” near […]