Understanding the European Accessibility Act: What Your Business Needs to Know and How to Prepare
Understanding the European Accessibility Act (EAA) The European Accessibility Act (EAA) is a landmark directive from the European Union aimed at making products and services more accessible to people with disabilities. Having come into effect on 28 June 2025, it aims to remove barriers to essential technologies and services while promoting equal access for all. […]
New Year & New Start for EPR Marketing
It’s been far too long since we gave our website some (much-needed) love, choosing to instead, focus on delivering amazing projects for our clients. But today, that changed! 🎉 No, not the amazing projects but our site. I’m thrilled to launch our new, bolder, and brighter website with new website and marketing packages, which have […]
3 Strategies to Keep Your Marketing Ahead of AI
AI is no longer the stuff of sci-fi novels or startup pipe dreams. It’s everywhere and is quickly reshaping how we live, work and shop online. With tools such as ChatGPT pulling in 207 million monthly users and Google’s AI Overviews subtly stealing clicks, marketing is standing on the precipice of its biggest upheaval in years. Forget the […]
Who will Google’s decision to keep third-party cookies affect?
Google’s decision to retain third-party cookies on Chrome has sparked a debate about its implications for user privacy and the digital advertising industry. This decision has drawn mixed reactions from UK regulatory bodies, with the Information Commissioner’s Office (ICO) expressing disappointment due to potential privacy concerns, and the Competition and Markets Authority (CMA) taking a […]
Third-party cookies on Chrome are here to stay
Google has decided that after years-long efforts they are scrapping plans to eliminate third-party cookies on Chrome. The announcement made on Monday 22nd July 2024, revealed that the search giant plans to keep third-party cookies up and running for those who don’t disable them. However, to enhance user privacy while preserving advertising effectiveness, Google is […]
Google Business Profile websites now redirect to Google Maps
It took a little bit longer than we were first expecting (an extra five days longer) but websites built and hosted on Google Business Profiles are now being redirected to the Business Profile listing on Google Maps. This announcement was first made by Google in January, shutting down Business Profile websites on March 1, 2024. Google […]
Introducing Bard as Google releases competitor to ChatGPT
Google has finally announced their own ChatGPT competitor, so you will soon be chatting with Google to get your results. Introducing Google Bard. I can see the SEO industry panicking about Google’s Bard. It can be the end of organic search results. I can reassure you it won’t be. People will still need in-depth content […]
Chatting With Google AI Is The Future Of Search
You will soon be able to chat with Google Search as Google fends off what could be the first of many fierce competitors for its search engine dominance. According to a New York Times article, last month, Larry Page and Sergey Brin, Google’s founders, held several meetings with company executives. The topic: a rival’s new […]
Top 5 WordPress Themes For Bloggers
When it comes to WordPress themes, there are five themes that are in a league of their own if you want a successful blog with high traffic. To identify the best WordPress themes for bloggers, I focussed on two key measurements. The first was recommendations. How many high-traffic blogs use each theme and which do […]
Twitter Have Banned Links To Other Social Media Sites
Twitter has made some questionable moves lately, but this is one of the WORST… Twitter has decided to ‘ban’ content that links to other social platforms when they deem it a primary purpose. They state this in an attempt to STOP ‘promoting other platforms’. You can continue to post whatever you want so long as […]