Updates from the wild and varied world of social media marketing, including; Facebook, Twitter, Linkedin, TikTok, Youtube and Instagram and many more.
Personal branding can be quickly overlooked when building your business. However, it can one of the most powerful weapons in your arsenal. Each of us… Read More »Why Personal Branding Is So Important To Your Marketing Efforts
Every manager in every company throughout the world has a different viewpoint on marketing. However, they tend to fall into two categories, the first believes… Read More »What Marketing From 100 Years Ago Can Teach Us Today
Social media marketing is any sort of activity your business takes on social media that is unpaid or organic in nature. In other words, posting… Read More »Social Media and Advertising. What’s The Difference?
Google Analytics 4 or GA4 for short, has been around for a while. But it has recently been announced that Google will be sunsetting Universal… Read More »What You Need To Know About GA4, And How To Implement It
Access to Inspiration is globally a top 10% podcast that offers inspirational people in the world the opportunity to share their amazing stories. You won’t… Read More »Access to Inspiration Podcast
There are pros and cons to both SEO and PPC. So, it depends on your business and your goals. Typically it is best to deploy… Read More »Is SEO Better Than PPC? Organic vs Paid Marketing
As most of us know, social media algorithms change regularly. Often crushing engagement rates for pages in favour of paying pages. By having lower engagement… Read More »Social Media Engagement Rates You Should Expect In 2022
Contrary to everyone’s mindsets and even conventions, eCommerce has certainly thrived over the last few years. With severe lockdown restrictions and the fear of contracting… Read More »The Top 7 eCommerce Trends To Skyrocket Your Online Sales
One of the most effective ways of promoting your business is using social media to build an online presence and let your target audience know that you’re ready for business. With social media, you can develop brand awareness, grow your business and make genuine connections with people who are interested in your product or service. One of the key measurement points is the level of social media engagement.
While other social media platforms such as Facebook, Instagram and TikTok receive a lot more attention, LinkedIn has continued to see record levels of engagement growth… Read More »5 LinkedIn Stats That Are Essential For Social Media Manager To Know (Infographic)
