The Impact of Content Marketing on Business
You might be thinking that content marketing is just throwing up a blog post on your website. You would be wrong. Content marketing has real… Read More »The Impact of Content Marketing on Business
You might be thinking that content marketing is just throwing up a blog post on your website. You would be wrong. Content marketing has real… Read More »The Impact of Content Marketing on Business
This is a huge question on the minds of many marketing practitioners and leaders. Here are my thoughts on why brands need to begin to… Read More »Why Brands Need To Act Like Publishers?
I’m sure by now you’ve heard the saying “Content is King”. It’s been spouted in one form or another everywhere from academic research to social… Read More »What is Content Marketing?
What do you post on social media? This is the number one question that people have when it comes to marketing themselves and their businesses… Read More »70 Content Ideas For Your Business
Henry Ford once said “the man who stops advertising to save money is like the man that stops the clock to save time”. Marketing gets… Read More »Getting the lockdown on your marketing
Apple founder Steve Jobs once said that “Creativity is just connecting things.” He was specifically celebrating the way that a diverse range of experiences can fuel the creative process which without “enough dots to connect, would cause your thinking to become too linear and too isolated.
So what would he say if almost all traditional connections were severed because of a single global pandemic?
Jobs would more than likely point to the thriving creativity of people to create a whole host of new connections – predominantly fueled by the devices and technology that his company has created.
So if there is one thing that is true about the pandemic, it is that it hasn’t put a damper on people’s creativity. This is evident through all of the ideas that make up Apple’s new pandemic inspired advert.