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February Book Club: The Serving Mindset

The Serving Mindset Book Cover

The Serving Mindset : Stop selling and grow your business

Written to get reluctant entrepreneurs out of their shells and be more confident when engaging with customers. I can certainly see the reasons why everyone in a modern sales role could benefit from reading ‘The Serving Mindset’. This is especially crucial with consumers becoming less receptive to the hard-sell approach employed by salespeople of yesteryear and more engaged in conversations and buying from people they like rather than those who are the best (traditional) salespeople.

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