How Much Do Google Ads Cost? A Quick Guide
How much does Google Ads cost? This is a common question for any small business owner who wants to grow their business. The answer can… Read More »How Much Do Google Ads Cost? A Quick Guide
Paid advertising
2023 Keyword Match Types in Google Ads
Google Ads is an incredibly effective tool for businesses looking to reach new audiences and grow their customer base. However, it can be difficult to… Read More »2023 Keyword Match Types in Google Ads
How Can SEO and PPC Work Together For The Best Results
SEO and PPC might just be polar opposites when it comes to marketing however there are some similarities between them that could make them both… Read More »How Can SEO and PPC Work Together For The Best Results
How To Use Google Shopping Ads To Maximise Sales
Google shopping ads have now been in action for a few years and they offer a completely different dimension to your online advertising. Rather than… Read More »How To Use Google Shopping Ads To Maximise Sales
What Marketing From 100 Years Ago Can Teach Us Today
Every manager in every company throughout the world has a different viewpoint on marketing. However, they tend to fall into two categories, the first believes… Read More »What Marketing From 100 Years Ago Can Teach Us Today
Is SEO Better Than PPC? Organic vs Paid Marketing
There are pros and cons to both SEO and PPC. So, it depends on your business and your goals. Typically it is best to deploy… Read More »Is SEO Better Than PPC? Organic vs Paid Marketing
Why banner ads aren’t working anymore
Banner ads definitely have their purpose, but times are changing and so is their effectiveness. It’s vital to know when they work and when they… Read More »Why banner ads aren’t working anymore